I don’t think this will be a surprise to very many people…
For those who hate Apple, or perhaps even some who like it, you know that Apple people, myself included, tend to give the company the benefit of the doubt way too much. We stand by the products they make, and defend them when a critic comes about. Some anti-Apple people (for whatever reason) get a tiny bit of disgust and bitter taste within their brains for us (metaphorically speaking of course). It’s not that they hate us personally or anything, they simply don’t agree, and almost immediately can’t be really close friends with us.
That’s okay though, cause really how important is our taste in technology in our lives really? – According to the Pope… it’s a big deal, and Apple products are views as a threat!
Pope Benedict XVI has been documented stating that technology consumption is a big threat to religion and the Roman Catholic church. He made sure to remind everyone one Sunday morning that technology cannot replace God.
However, according to CNN, it can apparently inspire god-like devotion.
In a report from CNN today, the reactions from Apple fans run parallel with reactions to members of a religious group. With Apple fans, the brand triggers a reaction in the brain that’s very similar to a religious gathering, according to a BBC documentary series that cites neurological research.
The neuroscientists ran a magnetic resonance imaging (MRI) test on an Apple fanatic and discovered that images of the technology company’s gadgets lit up the same parts of the brain as images of a deity do for religious people, the report says.
The first episode of the documentary shows Apple employees “whipped up into some sort of crazy, evangelical frenzy” at the recent opening of an Apple store in London.
It’s not totally absurd either. Although I haven’t done it nearly as extreme as some have, many people go nuts with the Apple brand in their lives, including bumper stickers, shirts and clothing, and even tattoos (real ones, and not those little fake things kids get in the Life cereal box). I’ll admit, Apple lovers can sometimes get pretty extreme with it. Some crazies take it too far, involving the brand itself too closely within their lives. I’m not saying they use their products all the time, because that’s normal, but to be passionate about it… a little over the top.
The “Apple fanatics” aren’t the only group either. Many people take brands too seriously. It’s just a company, IMO. It’s nothing more than another big corporation trying to make a profit. It doesn’t matter if it’s Apple, AT&T, Google, Verizon, Ford, Chevrolet (or “Chevy”), or anything else. It’s just a product or service that you consume, nothing more. Android fans are getting to be the same way, forming a rivalry against all who support Apple iPhone or love the iOS Devices. Grow up people… no really… you’re acting like children, grow up.
Some people who know Apple best, however, don’t quite see it this way. I’m talking about the employees that work at the Apple Stores. Although they love the products, many of them aren’t happy with the company policies they need to live with every day. A group of employees have even began to ATTEMPT TO FORM A UNION to fight Apple for mistreatment. Still, that’s not stoping them from driving home with a big white Apple on their windows.
Just like a religion, such as Christianity for example, you aren’t always happy. Many religious folk get angry with God about things, but in the end… they still believe in Him, and show up to Church every week…
Just like Apple fans, they aren’t always happy with some decisions, like the lack of Flash Support, and they wish they could have it. But in the end… they still buy iPhone, then obsess over the next one… and they defend to this day that their device is the best in the world.
Pretty similar huh? [More APPLE]
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